The value of personal data to companies and cyber criminals

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Businesses rely more and more on data, but a new study shows up significant differences in the value that is placed on confidential data around the world and in different industries. The research from cyber security firm Trustwave involved more than 500 IT decision makers in the United States, Canada, United Kingdom, Australia and Japan, examining attitudes towards the value of confidential data. It finds that US professionals value their personally identifiable information (PII) data more than twice as much as their UK counterparts. The average per capita value (PCV) of PII in the US is $1,820 versus $843 in the…

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