Is your business ready for Apple’s Siri voice search?

Full Article :

Computerworld -

Have you spent any time thinking about how spoken word search assistants (Siri, Alexa and the others) will impact your business? Are you ready for a new and deeply polarized search experience in which if your brand isn’t the first one Siri finds, you’ll be invisible?

Siri/voice search requests are climbing fast

Siri is one of many voice-based interfaces that enable voice-based search.

This is a rapidly-growing segment of overall search traffic: It accounts for over one billion voice searches every month (according to Alpine.AI).

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